The Carlsberg Brewery was founded in 1847 by the visionary Danish brewer J.C. Jacobson, and today has grown into the 4th largest brewery in the world. Carlsberg Pilsner is the flagship in the Carlsberg Group’s Portfolio of beers which represents more than 400+ brands worldwide.
In the late 1800s, the head of the Carlsberg Brewing Laboratory, Emil Christian Hansen, pioneered a ground-breaking method for propagating pure yeast. The resulting yeast, aptly named “Saccharomyces Carlsbergensis” would revolutionize the brewing industry. In fact, the yeast’s effect on the beer was so extraordinary that Carlsberg chose to share the yeast with the world by giving it away to other brewers for free. To this day, whenever and wherever you enjoy a lager, there’s probably a little Carlsberg in it.
- Carlsberg Lager – Imported into the United States since 1902, this true international lager has re-introduced itself as a leading premium beer selection amongst American consumers.
- Taste Profile – Carlsberg is a well-proportioned bottom-fermented lager with a flavor of hops, grains, pine needles, sorrel and Danish summer apples.
- Elephant – First launched in 1959, it is strong like an elephant both in flavor and alcohol content, offering adventurous beer drinkers across the continent a unique and exotic taste experience. The elephant on the beer’s label is inspired by the two pairs of life-sized elephant statues, which form part of the main entrance to Carlsberg’s brewery in Copenhagen. The Elephant Gate has become a famous Danish landmark and gives visitors to the brewery a majestic welcome.
- Taste Profile – A golden, amber colored beer with ample use of malt, gives Elephant a vinous and rich character. The high hop content in Elephant also gives it a masculine bitter bite.